You know that home improvement is a handshake business. Customers do business with your company because they trust you to treat their home and their family with respect.
You may not know that more and more customers are checking out your reputation online before ever giving you a call! You can make sure that you are earning their business by having a ton of 5-star reviews on your website and on key review sites.
Here is how to increase your total number of 5-star reviews:
Ask Your Customers (The Easy Way!)
You know that old saying, “You miss 100% of the shots you don’t take”? That applies to online reviews!
You need to systematically ask your customers to review you after the job. Take a moment to respond to your reviews, good and bad, to close the feedback loop and show your care to future customers!
The great part is that here at LeadPerfection, we make this as easy as can be. When you advance a project to completed in your CRM, you can trigger an automated email asking how you did. That email then directs the customer to a safe place to leave feedback, like a private section of your website.
If your CRM provider isn’t growing your reputation, have a look over the newly redesigned LeadPerfection! Give us a call or schedule a demo today, and we will show you the lightning-fast new platform, and all the ways we can help automate and streamline your business.
Ask Your Customers Face-to-Face
Many home improvement pros wait until the project is installed to request an online review. You may not realize it, but a customer who has just sat for a sales presentation is a great candidate to review you! They have experienced your team’s professionalism and courtesy first hand.
Giving your sales team tablets or laptops that they can request a review with on the spot is a great way to increase your online reputation.
Ask Your Network
A little known secret of the home remodeling world: if you ask a vendor for a review, they will give you one! This helps your potential customers by not only showing what local homeowners think of you, but showing how you treat your business partners, as well.
If your online reputation needs a quick boost, reach out to your suppliers and vendors for a review! They can comment on your professionalism, experience, and expertise – all things a potential customer would love to know about!
If you’re wondering how to put a reviews plan into action for your business, give us a call! We’d be happy to walk you through the ways LeadPerfection can automate and improve your business, including your ability to painlessly collect 5-star reviews!
